West Monroe, a renowned business and technology consulting firm, and Backbase, a global leader in Engagement Banking, have unveiled their strategic partnership aimed at accelerating the digital transformation of the U.S. banking industry.

The collaboration leverages West Monroe’s expertise in financial services advisory and digital experience capabilities, combining them with Backbase’s cutting-edge Engagement Banking Platform. This platform serves as a robust foundation for banks and credit unions, enabling them to simplify and enhance their digital banking experiences while ensuring flexibility and scalability in an ever-evolving landscape.

In today’s dynamic financial landscape, banks and credit unions are striving to attract new customers, boost revenue, and meet evolving customer needs. With Backbase’s platform, financial institutions can modernize or build upon their legacy IT systems, customize and personalize their digital banking capabilities, and bring products to market quickly. This results in enhanced customer experiences, operational efficiencies, and seamless product offerings across all channels.

“Backbase is dedicated to spearheading digital transformation through progressive banking modernization,” stated Jouk Pleiter, Founder and CEO of Backbase. “The partnership with West Monroe allows us to accelerate this mission, as it is designed to push the boundaries of what banks and credit unions can offer to their customers and members.”

“At Backbase, we help banks and credit unions to continuously innovate, upgrade their member and customer experiences and go to market with new products and services quickly to remain competitive,” said Vimal Sethi, Global Vice President for Partnership & Alliances at Backbase. “Part of our mission is to align with partners who share the same vision. With West Monroe, we can consult with our joint customers to provide the best solution for their needs and expedite implementation.”

“This flexible digital banking platform with off-the-shelf functionality is going to make an immediate impact for our clients in both retail and commercial banking,” said Neil Hartman, senior partner, in financial services at West Monroe. “It brings out the best of West Monroe—not only in the functionality that Backbase has built, but the ability to leverage the platform to highlight our digital-first mindset, AI and development capabilities, and industry expertise. This gives our clients additional value to help them become digital organizations.”

With vast experience in financial services, West Monroe’s Financial Services practice has partnered with numerous institutions to drive digital transformation initiatives, addressing various aspects of payments, digital strategy, technology implementation, growth, and regulatory compliance.

Casey Foss, Chief Commercial Officer at West Monroe, emphasized the alignment of values and objectives with partners, stating, “Our clients are looking for proven solutions that leverage technology, data, and digital products to improve the experiences of their end-users—and ultimately drive value to their bottom line. We’re excited to enhance our offerings with this strategic partnership.”

The partnership between West Monroe and Backbase signifies a significant step forward in advancing digital innovation within the U.S. banking sector, poised to redefine industry standards and deliver exceptional customer experiences.