In a strategic collaboration, Valu, the leading financial technology powerhouse in the MENA region, has announced its partnership with Bosta, the foremost tech-enabled last-mile delivery service provider in Egypt and Saudi Arabia. Through this strategic agreement, Valu aims to transform the shipping landscape in Egypt by introducing an innovative installment on delivery (IOD) feature through the Valu app, developed in collaboration with PayTabs Egypt.

Responding to the needs of small and medium-sized businesses, Bosta is set to offer a value-added service allowing customers to make installment payments for shipments at no additional cost. This groundbreaking initiative enables customers to conveniently pay in installments upon delivery through Bosta’s courier services. Valu account holders will benefit from flexible installment plans ranging from one to sixty months, significantly enhancing the convenience and affordability of the shopping experience.

Motaz Lofty, Senior Director of Business Development and Strategic Partnerships at Valu, expressed enthusiasm for the partnership, stating, “We are thrilled to announce our partnership with Bosta, a leading logistics service provider in Egypt and Saudi Arabia. This strategic agreement will transform the concept of shipping in Egypt, offering greater benefits to e-commerce businesses. By collaborating with Bosta, Valu aims to ease the purchasing process and achieve higher sales for our valued customers. This innovative initiative reflects our commitment to providing convenient and flexible installment solutions, making the buying experience seamless and accessible for all.”

Mohamed Ezzat, CEO and Co-founder of Bosta, highlighted the significance of the agreement, saying, “We are extremely excited to sign this agreement with Valu, especially as Bosta is the first shipping company in Egypt to offer this service to its customers. This presents a remarkable opportunity for us to enhance growth for businesses and provide superior service for our clients.”

Karim Eyada, General Manager of PayTabs Egypt, emphasized the groundbreaking nature of the initiative, stating, “We are proud to partner with Valu and Bosta on this groundbreaking initiative. PayTabs Egypt’s secure and reliable payment gateway will ensure a smooth and seamless experience for both businesses and consumers. We believe this partnership has the potential to have a positive impact on e-commerce growth in Egypt. The duration of the entire transaction will be shorter than the time required to count cash.”

Since its inception in late 2017, Valu has consistently revolutionized the Egyptian fintech landscape by introducing innovative financial solutions. Valu has become a household name in Egypt, contributing to financial empowerment and inclusivity within the market. The collaboration with Bosta signifies another step in Valu’s commitment to improving people’s quality of life and promoting financial inclusion through innovative and deeply integrated financial solutions. Valu’s services extend to investment products, an instant cash redemption program, and savings solutions through five unique verticals: U, Business, Akeed, Flip, and Invest.