First Abu Dhabi Bank Misr (FABMISR), one of Egypt’s largest banks, has announced a strategic partnership with Drive Finance, one of the country’s leading consumer finance firms. This landmark collaboration integrates Drive Finance with ‘Access by FABMISR’, aiming to transform payment collections for Drive Finance and expand FABMISR’s presence in the Egyptian market.
The partnership between FABMISR and Drive Finance introduces an innovative payment collection solution tailored to meet the needs of Drive Finance customers’ monthly instalments. This collaboration offers a range of payment solutions, including a user-friendly payment gateway for websites and mobile applications, along with optimized payment links for social media platforms. A streamlined onboarding process ensures a seamless experience for customers.
Shmais Fakhry, Head of Innovation, Service, and Acquiring Business at FABMISR, emphasized the significance of the partnership, stating, “‘Access by FABMISR,’ our cutting-edge payment gateway, has been meticulously crafted to empower businesses and social e-commerce merchants on their path to sustainable growth. The integration of Drive Finance Company with ‘Access by FABMISR’ marks the beginning of a transformative era in payment solutions. This strategic partnership not only addresses the needs of the E-commerce acquiring market but also strengthens the competitive advantages of both entities in providing state-of-the-art services and payment solutions.”
Ahmed Ossama, Managing Director at Drive Finance, expressed enthusiasm about the collaboration, saying, “At Drive Finance, we are thrilled about the boundless opportunities this partnership offers. Together with FABMISR, we aspire to redefine payment solutions for consumers in the Egyptian market. Serving a loyal client base of 150,000 customers since 2012, this collaboration promises to simplify payment transactions, effortlessly collecting monthly instalments from our customers, and ensuring a seamless and hassle-free payment experience.”
The partnership is expected to yield substantial market positioning and returns for both FABMISR and Drive Finance. FABMISR strengthens its dominant presence in the E-commerce acquiring market, enhancing its competitive edge and elevating the overall customer experience. This strategic collaboration underscores FABMISR’s commitment to supporting businesses, SMEs, and social e-commerce merchants in Egypt’s dynamic market landscape.4
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